top of page
Explore Our Solutions
Alder & Chase delivers world-class hospitality and real estate projects. With 28+ years of expertise in Developement, Opertation and Architecture Design and Technical Services, we partner with operators and owners to turn concepts into successful openings—combining design excellence, technical precision, and speed to market.
Hospitality Strategy & Positioning
From boutique wellness hotels to mixed-use lifestyle assets, high luxury development, we help Owners articulate the "Why" behind their hospitality ventures. Our strategies are grounded in user intent, guest experience, and long term asset value.
What we deliver:
- Concept creation and experience narrative
- Brand and Operator selection strategy
- Development typology (Resorts, Urban resort, mixed-use, city hotel, branded residences
- Long term growth and adaptability modeling
Recent example:
Assisting an owner in repositioning a wellness retreat for Gen Z travellers through fitness-driven room typologies and outdoor integration.
Market Analysis & Competitive Benchmarking
We provide investors and developers with a clear view of where their project fits within their region landscape, what's missing, what's saturated, and where the real opportunity lies.
Our analysis includes:
-Supply/demand trends by segment ( Luxury, Eco, extended stay or resort)
-Key metrics: ADR, REvPAR, GOP margins
-Pipeline mapping: upcoming hotels by brand and typology
-Guest behaviour and wellness trends
For example:
We demonstrated a 17% projected REvPAR upside for a resort boutique hotel by aligning it with a high-end luxury brand in the Eco-wellness segment, rather than positioning it as a conventional 5 stars hotel. Success!
Risk Management & Development Oversight
Hospitality project involve multiple players, Owners, Architects, Operators, Authorities.
We ensure clear alignment form vision to delivery, anticipating where risk typically hides.
Our Process cover:
- Early-stage design risk review
- Operator compliance and negotiation
- Procurement and contractor interface
- Timeline tracking and Audit
- Value engineering with integrity
ESG advisory tailored for each project
From off-grid eco-retreats to tech-enabled urban hotels, we adapt ESG frameworks to fit your goals, noty the other way around.
Our Tailored ESG Framework includes:
- Green building strategy (LEED, BREAM, GREEN STAR, MOSTADAM and more)
- Carbon footprint & water-use reduction plan
- Local sourcing & employment model
- Nature-based solutions, verticla farms, shaded outdoor spaces etc.
- Measurable KPIs and ESG communication
AI-Driven Digital Integration for project success.
At Alder & Chase, we've developed our own AI-powered hospitality project management App to support our Owners, project Managers, Architects, Operators, and consultants across all technical Stages, from feasibility to handover.
Our in-house digital platform enhances collaboration, transparency, and speed by integrating design, technical services, ESG tracking and operation alignment in real-time.
What we offer:
-A dedicated AI model that supports feasibility analysis, market studies, and ROI modelling
- Centralise design & technical documentation hub (Linked to various tools, such as OneDrive, depending on whether an account already exists.
- ESG performance tracking and material compliance
- Automated RFIs, MOMs and design review log
- Operator-specific design brief and brand compliance check lists
bottom of page